This shoot was different. I didn’t want to do it the usual, straightforward way, I wanted it to feel like me. So, I mixed my love for the old city of Ahmedabad with product photography, and the results turned out better than I imagined.

For the first time, I also tried working with models. Nothing formal, just my close friends stepping in and becoming part of the story. Together, we explored two different locations for four unique bags:

• Jamalpur Flower Market – the colors, chaos, and life of the market became the perfect backdrop.
• Teen Darwaza – history and heritage framing the product in a way only the old city can offer.

Every location, every frame, carried its own mood. It was raw, fun, and creative.. exactly how I like to work. This shoot wasn’t just about showing bags, it was about blending lifestyle, city, and personality into the products.